Marketing & Publicity

Get your book in the media

Our publicity campaigns gain media coverage for our authors and their books — interviews, features and reviews in newspapers, magazines, radio, television, podcasts and online. Comprehensive yet bespoke, from mainstream national media through to niche, genre-specific outlets.

Publicity support like a traditional publisher

Authoright authors have been featured in

Sky News BBC Mail Online The Telegraph The Times The Guardian The Huffington Post BBC Radio 2 Saturday Kitchen The Sun Grazia Good Housekeeping NBC The Atlantic

…and so many more

How it works

How we promote your book

Authoright publicists at work

Publicity Campaign

A well-planned publicity campaign can help create momentum around your book’s launch and bring it to the attention of local, regional and national media. One of our experienced in-house publicists will draft the necessary press release, research a bespoke list of media from our national contacts and send your book out to newspapers, magazines, radio and TV. The campaign is designed to raise visibility, generate interest and give your book the best possible chance of securing meaningful coverage.

Books promoted online

Digital Marketing

Our specialist book blog colleague arranges blog tours for our authors as part of their media campaign. Bloggers are a really important part of the book world today — we view them just like journalists, and we’re lucky to have great relationships with many bloggers around the world. As part of any tour we design banners you can share on social media or your website.

An author managing her own website

Author Website

A website is an author’s shop front. From here you’re promoting your brand, your genre, your book and yourself to the reading, book-buying public. A good author website shouldn’t be overly complicated — if anything it should be a sleek, straightforward online business card that captures your identity as an author. It’s critical that any author can manage their own website once it’s been designed. That keeps costs down and puts you in control of your platform and your interactions with readers.

The Anti-Ageing Food and Fitness Plan by Rick Hay
Case study

Rick Hay — front pages & national TV

Rick Hay is a Concierge client with Authoright. Rick is a superfood specialist and writes non-fiction titles around his profession. He has published several books with us, including The Anti-Ageing Food & Fitness Plan.

Rick worked with Authoright’s Senior Publicist to launch the book to the media, and has had outstanding coverage around the world — including front-page features in Sunday magazines.

“The team at Authoright went above and beyond to support my journey into the world of publishing. Very happy with the assistance and guidance I received.”
Rick Hay · The Anti-Ageing Food & Fitness Plan
Get Coverage For Your Book
TV · Radio · Print · Online

Our authors are regularly in the media

Rupert Wieloch interviewed on Sky News
Sky News

Rupert Wieloch — Travel Non-Fiction

Interviewed on Sky News about his experience commanding troops in Libya. Front page of Mail Online.

Authoright author on ITV Good Morning Britain
ITV Good Morning Britain

National breakfast television

Our authors appear on national and regional TV — fiction, thrillers, business and travel writing alike.

“What a terrific journey it’s been. I loved every single minute and couldn’t think of more you could have done to promote the book.”
Yana Stajno · Author
“Authoright was my ticket to getting the right media contacts.”
Pauline Sanderson · Author

Need help promoting your book?

Whether you’re self published or traditionally published, our publicists can take your book to the media that matters.

Get In Touch